Prada’s acquisition of Versace from Capri Holdings for $1.375 billion marks a significant consolidation in Italian fashion. This strategic move aims to bolster Italy’s presence in the global luxury market, challenging French dominance. Prada seeks to revitalize the financially struggling Versace, leveraging its established platform.Prada acquires rival fashion brand Versace
Prada’s acquisition of Versace from Capri Holdings for $1.375 billion marks a significant consolidation in Italian fashion. This strategic move aims to bolster Italy’s presence in the global luxury market, challenging French dominance. Prada seeks to revitalize the financially struggling Versace, leveraging its established platform.