Nike’s premium pricing stems from strong brand reputation, significant investment in R&D for innovative footwear technologies, use of high-quality and sustainable materials, rigorous manufacturing processes, heavy marketing expenses, and limited edition collaborations. Supply and demand dynamics also contribute to the elevated costs, ensuring consumers view Nike shoes as high-value investments.Why are Nike shoes so expensive?
Nike’s premium pricing stems from strong brand reputation, significant investment in R&D for innovative footwear technologies, use of high-quality and sustainable materials, rigorous manufacturing processes, heavy marketing expenses, and limited edition collaborations. Supply and demand dynamics also contribute to the elevated costs, ensuring consumers view Nike shoes as high-value investments.